Elegant. Innovative. Iconic. Celebrated.


2010: Movado Bold

With the launch of Movado BOLD – time with a fresh, modern attitude, energized by color – iconic Movado design was re-imagined for the fashion-savvy, on-trend consumer.

These sleek new watches and chronographs featured high-tech materials, K1 crystals, bold signature dots and accents in high-intensity hues. The debut collection included men’s and women’s watches with glossy, oversized black or white TR90 composite material/stainless steel cases, Museum dials with bold new sunray-textured dots and bright shots of color, and matching black or white coated leather straps lined in bright purple.

The collection has since grown to include a wide range of styles: fashionable glitter, camo-print, colored crystal-set and Roman dial designs, sleek metal and ceramic bracelets, women’s polished bangle and bracelet watches in solid, gold-toned or rose gold-toned stainless steel with full diamond bezels, touch-screen digital models, men’s deep-toned modern metal bracelets and sporty titanium models.

Keeping pace with the fashions and the times, the Movado BOLD collection finds creative new ways to express Movado’s heritage and values, bringing artistry, imagination, and innovation to watch design.