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Alexi x Movado Artist Series

MOVADO LAUNCHES

LIMITED EDITION ARTIST SERIES COLLABORATION

WITH CELEBRITY PHOTOGRAPHER ALEXI LUBOMIRSKI

FOUR DOORWAY COLLECTION
The series, featuring vegan straps, represents Alexi's 'four doorways' into veganism. Each timepiece highlights one of Alexi's doorways: love of Animals, the Earth, pursuit of Health and Spirituality. Each symbol represents each doorway and is featured on the iconic Museum Dial at 6 o'clock including special case backs engraved with Alexi's life mottos regarding change. "I Choose to Evolve, I Choose Light, I Choose Love, I Choose Compassion".

VIEW THE COLLECTION

MOVADO LAUNCHES LIMITED EDITION

ARTIST SERIES COLLABORATION WITH

CELEBRITY PHOTOGRAPHER ALEXI LUBOMIRSKI

FOUR DOORWAY COLLECTION
"I Choose to Evolve, I Choose Light, I Choose Love, I Choose Compassion".

Alexi x Movado Artist Series

PHOTOGRAPHIC DIAL COLLECTION

World renowned photographer alexi lubomirski's artist interpretation of
time through the lens light, water, illumination and city scenes

PHOTOGRAPHIC DIAL COLLECTION

World renowned photographer alexi lubomirski's
artist interpretation of time through the lens of
light, water, illumination and city scenes

Alexi x Movado Artist Series

WE ARE PROUD TO PRESENT OUR FIRST ARTIST COLLABORATION
IN A DECADE WITH ALEXI LUBOMIRSKI


LUBOMIRSKI'S MOST NOTABLE PROJECTS INCLUDE:
OFFICIAL PHOTOGRAPHER FOR THE 2020 GOLDEN GLOBES; FOUNDER OF CREATIVES4CHANGE, A GLOBAL INITIATIVE TO
ENCOURAGE INFLUENTIAL FASHION INDUSTRY PEOPLE/COMPANIES TO STOP THE USE OF FUR, FEATHERS AND EXOTIC SKINS;
AUTHOR/PHOTOGRAPHER OF DIVERSE BEAUTY ART BOOK AND THE OFFICIAL PHOTOGRAPHER OF THE
2017 ENGAGEMENT AND WEDDING OF PRINCE HARRY AND MEGHAN MARKLE.



"Learning about Alexi and his vision was the catalyst to include him in the latest Movado artist series," said Efraim Grinberg, Chairman
and CEO of Movado Group. "Art comes in many forms and is meant to inspire, make us think and evolve. I was drawn to Alexi as an artist
and specifically by the way he uses his talent and recognition to ignite change in our industry and world - he implements change
without judgement. Alexi's mantra is that small change lead to larger shifts. I felt now was the time for Movado, with its rich Swiss history
and pursuit of constantly improving, to offer vegan straps along with vegan packaging made out of recyclable materials.
We believe all companies need to do their part as responsible corporate citizens."

WE ARE PROUD TO PRESENT
OUR FIRST ARTIST COLLABORATION
IN A DECADE WITH ALEXI LUBOMIRSKI


LUBOMIRSKI'S MOST NOTABLE PROJECTS INCLUDE:
OFFICIAL PHOTOGRAPHER FOR THE 2020 GOLDEN
GLOBES; FOUNDER OF CREATIVES4CHANGE,
A GLOBAL INITIATIVE TO ENCOURAGE INFLUENTIAL
FASHION INDUSTRY PEOPLE/COMPANIES TO
STOP THE USE OF FUR, FEATHERS AND EXOTIC SKINS;
AUTHOR/PHOTOGRAPHER OF DIVERSE BEAUTY ART
BOOK AND THE OFFICIAL PHOTOGRAPHER OF THE
2017 ENGAGEMENT AND WEDDING OF
PRINCE HARRY AND MEGHAN MARKLE.



"Learning about Alexi and his vision was the catalyst to include
him in the latest Movado artist series," said Efraim Grinberg,
Chairman and CEO of Movado Group. "Art comes in many forms
and is meant to inspire, make us think and evolve. I was drawn to
Alexi as an artist and specifically by the way he uses his talent
and recognition to ignite change in our industry and world - he
implements change without judgement. Alexi's mantra is that small
change lead to larger shifts. I felt now was the time for Movado,
with its rich Swiss history and pursuit of constantly improving,
to offer vegan straps along with vegan packaging made out of
recyclable materials. We believe all companies need to do their
part as responsible corporate citizens."