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Ludacris wearing a white suit, sitting in a car, wearing the BOLD Quest watch with gold tone bracelet and black dial.

LUDACRIS

In the ‘Always in Motion’ campaign, we meet
Ludacris in the middle of his creative process—
capturing the instant when time, craft, and
rhythm ignite something iconic. 


Directed by Stuart Winecoff and filmed at John
Lautner’s midcentury landmark Harvey House in
Los Angeles. Discover the film and explore his
curated styles below.

LUDACRIS

In the ‘Always in Motion’ campaign, we
meet Ludacris in the middle of his creative
process—capturing the instant when time,
craft, and rhythm ignite something iconic. 


Directed by Stuart Winecoff and filmed at
John Lautner’s midcentury landmark
Harvey House in Los Angeles. Discover the
film and explore his curated styles below.

BOLD QUEST

“It’s got that vintage energy.
The black and gold combo —
that’s forever classic.”

Pulled from Movado’s rich 1970s archives,
the BOLD Quest looks to the future with a
Swiss-made shaped case and sleek
integrated bracelet.

SHOP NOW

BOLD Quest watch with gold tone bracelet and black dial sitting on stone in front of a wooden panel.

BOLD QUEST

“It’s got that vintage energy.
The black and gold combo —
that’s forever classic.”

Pulled from Movado’s rich 1970s archives,
the BOLD Quest looks to the future with a
Swiss-made shaped case and sleek
integrated bracelet.

SHOP NOW

Ludacris in a black t-shirt with his hands crossed wearing an Ondoplan Automatic watch with silver bracelet and blue dial.
Front of the Ondoplan Automatic watch with silver bracelet and blue dial and blue and red bezel next to the back of the watch with the exposed automatic movement

HERITAGE ONDOPLAN
AUTOMATIC

“The Movado Ondoplan is the
definition of looking sharp.”

The Heritage Ondoplan Automatic echoes the
distinctive styling of our 1970s Surf Series,
defined by its streamlined silhouette and
integrated bracelet.

SHOP NOW

HERITAGE ONDOPLAN
AUTOMATIC

“The Movado Ondoplan is the
definition of looking sharp.”

The Heritage Ondoplan Automatic
echoes the distinctive styling of our
1970s Surf Series, defined by its
streamlined silhouette and
integrated bracelet.

SHOP NOW

BOLD QUEST SKELETON

“It’s bold. It’s sleek.
It’s got the skeleton.
What more do you want
out of a watch?”

Experience a full-view of Swiss artistry
in motion. The BOLD Quest Skeleton
reimagines a 1970s-inspired shaped
case with an exposed dial.

SHOP NOW

Black BOLD Quest Skeleton bracelet watch laying on its side on a wooden ledge in front of a tan background
Ludacris in a white suit wearing a black BOLD Quest Skeleton watch

BOLD QUEST SKELETON

“It’s bold. It’s sleek.
It’s got the skeleton.
What more do you want
out of a watch?”

Experience a full-view of Swiss artistry
in motion. The BOLD Quest Skeleton
reimagines a 1970s-inspired shaped
case with an exposed dial.

SHOP NOW

CURATED BY LUDACRIS

BEHIND THE
BEHIND THE

SCENES

SCENES

Meet the Icons

Ludacris wearing a white suit, sitting in a car, wearing the BOLD Quest watch with gold tone bracelet and black dial.

LUDACRIS

In the ‘Always in Motion’ campaign, we meet
Ludacris in the middle of his creative process—
capturing the instant when time, craft, and
rhythm ignite something iconic.
Directed by Stuart Winecoff and filmed at John
Lautner’s midcentury landmark Harvey House in
Los Angeles. Discover the film and explore his
curated styles below.
Ludacris wearing a white suit, sitting in a car, wearing the BOLD Quest watch with gold tone bracelet and black dial.

BOLD QUEST

“It’s got that vintage energy.
The black and gold combo —
that’s forever classic.”

Pulled from Movado’s rich 1970s archives,
the BOLD Quest looks to the future with a
Swiss-made shaped case and sleek
integrated bracelet.

SHOP NOW

Ludacris in a black t-shirt with his hands crossed wearing an Ondoplan Automatic watch with silver bracelet and blue dial.
Front of the Ondoplan Automatic watch with silver bracelet and blue dial and blue and red bezel next to the back of the watch with the exposed automatic movement

HERITAGE ONDOPLAN
AUTOMATIC

“The Movado Ondoplan is the
definition of looking sharp.”

The Heritage Ondoplan Automatic echoes the
distinctive styling of our 1970s Surf Series,
defined by its streamlined silhouette and
integrated bracelet.

SHOP NOW

Ludacris in a white suit wearing a black BOLD Quest Skeleton watch
Black BOLD Quest Skeleton bracelet watch laying on its side on a wooden ledge in front of a tan background

BOLD QUEST
SKELETON

“It’s bold. It’s sleek.
It’s got the skeleton.
What more do you want
out of a watch?”

Experience a full-view of Swiss artistry
in motion. The BOLD Quest Skeleton
reimagines a 1970s-inspired shaped
case with an exposed dial.

SHOP NOW

CURATED BY LUDACRIS

BEHIND THE
SCENES

Meet the Icons

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