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Always in Motion.
Since 1881.
With ‘Always in Motion,’ we return to our Icons—Ludacris, Jessica Alba, Christian McCaffrey, Julianne Moore and Tyrese Haliburton—
leaders and tastemakers who continue to set the pace in their craft and in the culture.
As we follow our Icons through rich midcentury interiors and sun-speckled views, we get a glimpse into how they move through time.
Discover the films and explore their signature Movado styles below.
Always in Motion.
Since 1881.

With ‘Always in Motion,’ we return to our Icons—Ludacris, Jessica Alba, Christian McCaffrey, Julianne Moore and
Tyrese Haliburton—leaders and tastemakers who continue to set the pace in their craft and in the culture.
As we follow our Icons through rich midcentury interiors and sun-speckled views, we get a glimpse into how they
move through time. Discover the films and explore their signature Movado styles below.
Always in Motion.
Since 1881.
With ‘Always in Motion,’ we return to our Icons—Ludacris,
Jessica Alba, Christian McCaffrey, Julianne Moore and
Tyrese Haliburton—leaders and tastemakers who continue
to set the pace in their craft and in the culture. 
As we follow our Icons through rich midcentury interiors
and sun-speckled views, we get a glimpse into how they
move through time. Discover the films and explore their
signature Movado styles below.

Ludacris

styled in BOLD Quest

Rapper, actor, and entrepreneur Ludacris
wears the ‘70s archival-inspired BOLD Quest.
Its sleek geometric silhouette balances timeless
elegance with a pop of the unexpected—
Movado’s signature design language.

SHOP NOW

BOLD Quest watch with gold tone bracelet and black dial sitting on stone in front of a wooden panel.
Ludacris wearing a white suit, sitting in a car, wearing the BOLD Quest watch with gold tone bracelet and black dial.

Ludacris

styled in BOLD Quest

Rapper, actor, and entrepreneur 
Ludacris wears the ‘70s archival
inspired BOLD Quest. Its sleek
geometric silhouette balances
timeless elegance with a pop of the
unexpected—Movado’s signature
design language.

SHOP NOW

Ludacris wearing a white suit, sitting in a car, wearing the BOLD Quest watch with gold tone bracelet and black dial.

Ludacris

styled in BOLD Quest

Rapper, actor, and entrepreneur Ludacris
wears the ‘70s archival-inspired BOLD Quest.
Its sleek geometric silhouette balances timeless
elegance with a pop of the unexpected—
Movado’s signature design language.

SHOP NOW

BOLD Quest watch with gold tone bracelet and black dial sitting on stone in front of a wooden panel.

Jessica
Alba

styled in Museum Bangle

Actor, entrepreneur, and author Jessica Alba
wears the jewelry-inspired Museum Bangle.
Modern and minimal, the iconic Museum watch
seen in art institutions around the world meets
an elegant bangle shape.

SHOP NOW

Ludacris

styled in BOLD Quest

Rapper, actor, and entrepreneur Ludacris
wears the ‘70s archival-inspired BOLD Quest.
Its sleek geometric silhouette balances timeless
elegance with a pop of the unexpected—
Movado’s signature design language.

SHOP NOW

Jessica
Alba

styled in Museum Bangle

Actor, entrepreneur, and author
Jessica Alba wears the jewelry inspired
Museum Bangle. Modern and minimal,
the iconic Museum watch seen in art
institutions around the world meets an
elegant bangle shape.

SHOP NOW

Museum Bangle watch with gold tone bracelet and white oval dial sitting on stone in front of a wooden panel.
Jessica Alba wearing a white dress, laying on a lounge chair by the pool, wearing the gold tone Museum Bangle watch with oval dial.

Jessica Alba

styled in Museum Bangle

Actor, entrepreneur, and author Jessica Alba
wears the jewelry-inspired Museum Bangle.
Modern and minimal, the iconic Museum watch
seen in art institutions around the world meets
an elegant bangle shape.

SHOP NOW

Museum Bangle watch with gold tone bracelet and white oval dial sitting on stone in front of a wooden panel.

Christian
McCaffrey

styled in Museum Imperiale

Professional football player Christian McCaffrey
wears the dynamic Museum Imperiale. Designed
to strike the balance of sport-inspired elegance,
the Imperiale unites the refined clarity of our
Museum DNA with everyday performance.

SHOP NOW

Christian
McCaffrey

styled in Museum Imperiale

Professional football player Christian
McCaffrey wears the dynamic Museum
Imperiale. Designed to strike the
balance of sport-inspired elegance,
the Imperiale unites the refined clarity
of our Museum DNA with everyday performance.

SHOP NOW

Christian McCaffrey sitting down in a suit wearing a Museum Imperiale watch with blue dial and silver bracelet.

Christian
McCaffrey

styled in Museum Imperiale

Professional football player Christian McCaffrey
wears the dynamic Museum Imperiale. Designed
to strike the balance of sport-inspired elegance,
the Imperiale unites the refined clarity of our
Museum DNA with everyday performance.

SHOP NOW

Museum Imperiale watch with silver bracelet and blue dial sitting on stone in front of a wooden panel.

Julianne
Moore

styled in Museum Bangle

Actor, author, and advocate Julianne Moore
wears the jewelry-inspired Museum Bangle.
Modern and minimal, the iconic Museum watch
seen in art institutions around the world meets
an elegant bangle shape.

SHOP NOW

Julianne
Moore

styled in Museum Bangle

Actor, author, and advocate Julianne
Moore wears the jewelry-inspired
Museum Bangle. Modern and minimal,
the iconic Museum watch seen in art
institutions around the world meets an
elegant bangle shape.

SHOP NOW

Julianne Moore wearing a black top and white pants, sitting down on a couch, wearing the gold tone Museum Bangle watch with square dial.

Julianne Moore

styled in Museum Bangle

Actor, author, and advocate Julianne Moore
wears the jewelry-inspired Museum Bangle.
Modern and minimal, the iconic Museum watch
seen in art institutions around the world meets
an elegant bangle shape.

SHOP NOW

Museum Bangle watch with gold tone bracelet and white square dial sitting on stone in front of a wooden panel.

Tyrese
Haliburton

styled in Heritage 1917

Professional basketball player Tyrese Haliburton
wears the archival-inspired Heritage 1917. Framed
by Art Deco lines and stylized Arabic numerals, this
enduring silhouette reimagines our original
square watch from 1917. 

SHOP NOW

Tyrese
Haliburton

styled in Heritage 1917

Professional basketball player Tyrese
Haliburton wears the archival-inspired
Heritage 1917. Framed 
by Art Deco lines
and stylized Arabic numerals, this
enduring silhouette reimagines our
original 
square watch from 1917. 

SHOP NOW

Tyrese Haliburton wearing white tank top and blue cardigan, holding a black basketball, wearing the silver SE Diver Automatic watch with blue dial.

Tyrese
Haliburton

styled in Heritage 1917

Professional basketball player Tyrese Haliburton
wears the archival-inspired Heritage 1917. Framed
by Art Deco lines and stylized Arabic numerals, this
enduring silhouette reimagines our original
square watch from 1917. 

SHOP NOW

Heritage 1917 watch with stainless steel bracelet and grey dial sitting on stone in front of a wooden wall.

Meet the Icons

Meet the Icons